Webflow Optimizer

Image optimization for Webflow CMS — done for you

Cropping, resizing, WebP/AVIF conversion, SEO filenames, alt texts and publishing — the optimizer handles every manual task across your entire Webflow CMS in a few clicks.

AFTERAVIF, 2000px×1100px, 35kBsamolot-lecacy-nad-gorskimi-dolinami.avif
A passenger jet flying over a picturesque valley with a river in the glow of the setting sun, showcasing a beautiful landscape from above.
BEFOREJPEG, 4000px x 2200px, 1782kBnowy obraz.jpegEmpty Alt text
◄ DRAG TO COMPARE ►
Try it risk-free: optimize your first 10 images for free, no card required.
Everything you need

Eight manual tasks, fully automated

Each one is something you'd normally do manually, photo by photo. The optimizer does it all for you.

CMS Scanning

Finds photos in Image, MultiImage and RichText fields across all collections.

Alt-text

Gemini Vision describes every photo and creates accessible, SEO-optimized alt texts in your language.

Old alt-text:none
New alt-text:Five colleagues smiling at a laptop in a bright office.

SEO Filenames

Creates readable, SEO-friendly filenames based on the image content.

Old name:IMG_4021.png
New name:team-laptop-office.avif

WebP / AVIF Conversion

PNG and JPG are automatically converted to the modern WebP or AVIF format.

PNGJPGWEBPAVIF

Smart Compression

Choose a profile and the optimizer compresses files to your target while preserving visual quality.

BalancedAggressive

Resize & Crop

Reduces oversized dimensions to your target while preserving aspect ratio.

Old size:4000px × 2000px
New size:2000px × 800px

Review & Edit Before Publishing

Approve everything, fix any text, and choose exactly which photos go live.

One-click Publish to Webflow

Direct CMS API integration replaces originals and updates entries — no re-uploading, no broken links.

Synced with Webflow CMS
Process

One photo. Six steps. Zero manual work.

See how a single file goes through the entire engine — from CMS scan to published WebP.

01
CMS Scan

Detects every photo in Image, MultiImage and RichText fields.

02
Gemini Analyzes

Recognizes objects, scene, colors and text in the photo.

03
Creates Descriptions

Creates the correct filename and SEO alt-text in your language.

04
Reduces Dimensions

Reduces width and height of the file while preserving aspect ratio.

05
WebP / AVIF Conversion

PNG and JPG automatically become modern WebP or AVIF.

06
Publishes Back

Replaces originals and updates CMS entries with one click.

Pricing15¢per image

Simple pricing, no catch

  • No subscription — you only pay for what you optimize
  • No credit card required
  • 10 credits to start — optimize 10 images for free
  • Top up as needed — minimum 5 credits ($0.75)
  • Payments securely handled by Stripe — card, Apple Pay, Google Pay
Time & Cost

Estimate time and cost

Set how many photos you have in your CMS — see how many hours and how much money manual work would cost, and what the optimizer would charge instead.

Number of photos in your CMS
1,000
5010 000
Manual work time
150hours
25 work days (6 hrs each)
~ 5 weeks = 1.2 work months
Manual work cost
$4,500
at $30/hr
Automation cost
$150
at 15¢ per image
With the optimizer: a few clicks
Task done manuallyTotal
Cropping the photo2 min
33.3 h
Reducing dimensions2 min
33.3 h
Compression and WebP/AVIF conversion1 min
16.7 h
Coming up with a filename and saving it1 min
16.7 h
Writing the alt text1 min
16.7 h
Replacing the file in Webflow2 min
33.3 h
Total (9 min/photo)150 hrs
Try it live

Optimize a batch of photos.

Click any photo to optimize it — or run the whole set. Watch the format change, the bar shrink, and the alt text appear.

0 / 10 optimized
JPG
1.jpg
2,086 KB
No alt text
JPG
20221105_153012.jpg
961 KB
No alt text
JPG
aaa.jpg
1,701 KB
No alt text
JPG
asdf.jpg
11,666 KB
No alt text
JPG
bez nazwy.jpg
2,507 KB
No alt text
JPG
DSC00042.JPG
3,066 KB
No alt text
JPG
DSCN1043.jpg
691 KB
No alt text
JPG
final FINAL v2.jpg
4,581 KB
No alt text
JPEG
fotka.jpeg
1,342 KB
No alt text
JPG
hotelowe zdjecie.jpg
3,119 KB
No alt text

Stop optimizing photos manually.

Connect your Webflow site and the engine handles file names, alt texts, resizing and file compression across every collection.

10 images free to start